Maximus Rex
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Both American slavery and the Jim Crow caste system which followed were undergirded by anti-black images. The negative portrayals of blacks were both reflected in and shaped by everyday material objects: toys, postcards, ashtrays, detergent boxes, fishing lures, children's books. These items, and countless others, portrayed blacks with bulging, darting eyes, fire-red and oversized lips, jet black skin, and either naked or poorly clothed. The majority of these objects did not use the word nigger; however, many did. In 1874, the McLoughlin Brothers of New York manufactured a puzzle game called "Chopped Up Niggers." Beginning in 1878, the B. Leidersdory Company of Milwaukee, Wisconsin, produced NiggerHair Smoking Tobacco - several decades later the name was changed to BiggerHair Smoking Tobacco. In 1917, the American Tobacco Company had a NiggerHair redemption promotion. NiggerHair coupons were redeemable for "cash, tobacco, S. & H. Green stamps, or presents."
A 1916 magazine advertisement, copyrighted by Morris & Bendien, showed a black child drinking ink. The caption read, "Nigger Milk."

The J. Millhoff Company of England produced a series of cards (circa 1930s), which were widely distributed in the United States. One of the cards shows ten small black dogs with the caption: "Ten Little Nigger Boys Went Out To Dine." This is the first line from the popular children's story "The Ten Little Niggers."
Ten Little Nigger Boys went out to dine;
One choked his little self, and then there were Nine.
Nine Little Nigger Boys sat up very late;
One overslept himself, and then there were Eight.
Eight Little Nigger Boys traveling in Devon;
One said he'd stay there, and then there were Seven.
Seven Little Nigger Boys chopping up sticks;
One chopped himself in halves, and then there were Six.
Six Little Nigger Boys playing with a hive;
A Bumble-Bee stung one, and then there were Five.
Five Little Nigger Boys going in for Law;
One got in Chancery, and then there were Four.
Four Little Nigger Boys going out to Sea;
A Red Herring swallowed one, and then there were Three.
Three Little Nigger Boys walking in the Zoo;
The big Bear hugged one, and then there were Two;
Two Little Nigger Boys sitting in the Sun;
One got frizzled up, and then there was One.
One Little Nigger Boy living all alone;
He got married, and then there were None.(Jolly Jingles, n.d.)

In 1939, Agatha Christie, the popular fiction writer, published a novel called Ten Little Niggers. Later editions sometimes changed the name to Ten Little Indians, or And Then There Were None, but as late as 1978, copies of the book with the original title were being produced into the 1980s. It was not rare for sheet music produced in the first half of the 20th century to use the word nigger on the cover. The Howley, Haviland Company of New York, produced sheet music for the songs "Hesitate Mr. Nigger, Hesitate," and "You'se Just A Little Nigger, Still You'se Mine, All Mine." The latter was billed as a children's lullaby.

Some small towns used nigger in their names, for example, Nigger Run Fork, Virginia. Nigger was a common name for darkly colored pets, especially dogs, cats, and horses. So-called "Jolly Nigger Banks," first made in the 1800s, were widely distributed as late as the 1960s. Another common item - with many variants, produced on posters, postcards, and prints - is a picture of a dozen black children rushing for a swimming hole. The captions read, "Last One In's A Nigger."
The racial hierarchy, which began during slavery and extended into the Jim Crow period, has been severely eroded by a civil rights movement, landmark Supreme Court decisions, a black empowerment movement, comprehensive civil rights legislation, and a general embracing of democratic principles by many American citizens. Yet, the word nigger has not died. The relationship between the word nigger and anti-black prejudice is symbiotic: that is, they are interrelated and interconnected, yet, ironically, not automatically interdependent. In other words, a racist society created nigger and continues to feed and sustain it; however, the word no longer needs racism, at least brutal and obvious forms, to exist. Nigger now has a life of its own.
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