StillFaggyAF
New member
Old, good read tho
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Your Favorite Rapper Is Poor: The 360 Deal Edition - Refined Hype
Cabana_Da_Don
New member
Rappers nightmare for sure.
JudahIsraelite
New member
drake is an idiot
StillFaggyAF
New member
As opposed to a nonJewish lawyer deal
trilladelic
New member
serves those fame hungry dummies right..
deadprezadentz
New member
ish been goin on for a min & niggaz still talkin bout $ & trickin...
yo yo yo I juss got my advance/ spent it on a chain & a b***h/
album flopped i got dropped now im broke as s**t/
SMDH...lame niggaz thinkin fame is the answer. That just displays your ignorants on a wilder scale
yo yo yo I juss got my advance/ spent it on a chain & a b***h/
album flopped i got dropped now im broke as s**t/
SMDH...lame niggaz thinkin fame is the answer. That just displays your ignorants on a wilder scale
Turfaholic
New member
E-40/Too $hort/ Master P been told y'all this
$tayRichROLLIN
New member
Niccas rather be famous than rich.. SMH
Cabana_Da_Don
New member
Jewish lawyer that´s wus up.
blackbloc;4370930 said:my fav rapper been in the game to long to of signed some dumbass 360 deal. shit i dont know of any rappers that have that deal only pop stars. can someone name a rapper with a 360?
There are more with them than not for instance Jay Z has a 360 and that's a fact.That's the only game in town.Lupe is one of the few who refused.360 deals are the new industry standard contract
loch121;4371261 said:blackbloc;4370930 said:my fav rapper been in the game to long to of signed some dumbass 360 deal. shit i dont know of any rappers that have that deal only pop stars. can someone name a rapper with a 360?
There are more with them than not for instance Jay Z has a 360 and that's a fact.That's the only game in town.Lupe is one of the few who refused.360 deals are the new industry standard contract
Jay Z's 360 deal is different though. The label gave him 160 or 180 million up front (I think) and they get to recoup from shows/album sales etc.
I know B.o.B. didn't want to sign a 360, but I think he was persuaded to
32DaysOfInfiniti
New member
Its a shame, all its doing is seeding out the real artist though. Like the article said, if you grind it out independently you may actually be better off, then the artist who is aching for a hit single and for the label to pay his car note on that whip he couldnt afford in the first place.
Its just slavery
Its just slavery
Last edited:
the_focused_one
New member
The 360 deal is bad for most who don't negotiate it well, but if you know what you're doing and have good lawyers, it can be a mutually benefiting deal.
If you own your masters, a majority of your publishing, and your namesake, cutting the label some bread from touring, merchandise, and endorsements can benefit both parties.
1) You're gonna get the majority of that show/endorse/movie money. But allowing the label to get a small chunk of that will not only allow them to make money, but it will allow them to back you more in marketing, as they will want you to get a much endorsement as possible so they can get more money. This means you will get more push on your music as well as any other ventures you may take on (such as acting) because the label can make money.
2) 360 contracts are not forever. If you control your masters, publishing, and your namesake, you will retain all of your royalties and will be able to make money long after you have left the initial label for another one. Meanwhile, if you are truly talented and popular with the masses, all that push that the label gave you during your run with them may be all you need to sustain work on your own or help to give you leverage in securing an even bigger deal with a new company.
Now I might be totally off base and naive in my thinking about the 360 deal, but I think labels are just trying to stay afloat and get breaded off the ventures that you would have never gotten on your own without their backing in the first place.
In an ideal situation, artists would negotiate hard to get a deal that benefits them most. And if this ends up working to save the music industry and makes it massively profitable again, we may see more quality control in mainstream music.
Think about it, nobody is going to back Future on a 360 deal for 5 or 10 years if the guy is going to be irrelevant in 2 and not get any endorsements in the process. Labels would be able to afford good A & R work again to secure talented artists, which may benefit more underground cats who deserve more shine and recognition than they are getting.
Again, I could be totally wrong. But that's just my opinion on how the 360 deal may be good for music.
If you own your masters, a majority of your publishing, and your namesake, cutting the label some bread from touring, merchandise, and endorsements can benefit both parties.
1) You're gonna get the majority of that show/endorse/movie money. But allowing the label to get a small chunk of that will not only allow them to make money, but it will allow them to back you more in marketing, as they will want you to get a much endorsement as possible so they can get more money. This means you will get more push on your music as well as any other ventures you may take on (such as acting) because the label can make money.
2) 360 contracts are not forever. If you control your masters, publishing, and your namesake, you will retain all of your royalties and will be able to make money long after you have left the initial label for another one. Meanwhile, if you are truly talented and popular with the masses, all that push that the label gave you during your run with them may be all you need to sustain work on your own or help to give you leverage in securing an even bigger deal with a new company.
Now I might be totally off base and naive in my thinking about the 360 deal, but I think labels are just trying to stay afloat and get breaded off the ventures that you would have never gotten on your own without their backing in the first place.
In an ideal situation, artists would negotiate hard to get a deal that benefits them most. And if this ends up working to save the music industry and makes it massively profitable again, we may see more quality control in mainstream music.
Think about it, nobody is going to back Future on a 360 deal for 5 or 10 years if the guy is going to be irrelevant in 2 and not get any endorsements in the process. Labels would be able to afford good A & R work again to secure talented artists, which may benefit more underground cats who deserve more shine and recognition than they are getting.
Again, I could be totally wrong. But that's just my opinion on how the 360 deal may be good for music.
the_focused_one
New member
Bump. Does anyone have any actual insight into the details of any rapper's 360 deal? I'd like to know how naive my last post was lol.
