People are gettin @ Pespi/Kendall Jenner commercial for tryin to co-opt BLM & #Resistance movements…

[Koltrain]

I didn't see all this anger during the superbowl when every other commercial was some #unity #alltogetherasone.

It wasn't even fucking BLM related, there were multiple groups from LGBT to Muslim. All this shit does it make us look sensitive to the most mundane of issues, You cant fucking cry about everything you disagree with just because it may offensive, Then people wonder why niggas like trump got elected. Pepsi shouldn't have pulled the commercial IMO even it was terrible(it was)

This doesnt make any sense.

Trump got elected because people are stupid.(to keep it short) and if its offensive you absolutely should stand up. This was more stupid than it was offensive.. the offensive part was them thinking this was some after school special shit. They could have made this commercial with a different person and a more serious tone. Because it just looked like some millenial "hey everyone is going" lets be apart of something just to be with the crowd like they were going to a rave

Exactly. Poor execution by Pepsi. Nothing about the Kardashians mesh with a message about struggle.

 

[T. Sanford]

Lol at still drinking pepsi & other related drinks in 2017. Pepsi, Dr. Pepper, Sprite etc are wack af

I dont drink pop either but why is it funny?

because its like wearing Jnco jeans

 

[DillaDeaf]

If you niggers just drank Pepsi,racism would be over,but nooooooo,you niggas wanna drink coke and that's why you niggers get shot down in the middle of the street

back in the 90's we told you Pepsi was the choice of a new generation.......

I don't want to laugh...............but fuck you, Edddie *In my Eddie Murphy RAW voice*

have a coke, and smile motherfucker, I'm the deaf Luke Cage.

 

[Shizlansky]

Mutiple white ppl in that march

Lol.. So u just gone spout off irrelevant nonsense since u were proven Wrong huh? Ok

Proven wrong about what?

I said whit ppl is in that picture. Didn't hint to anything else good or bad.

So go sit your sensitive bitch made ass down lil nigga

Your first reaction was to criticize black ppl yet pepsi pulled the ad so u were proven wrong. Then u mentioned whites being at the protests like you're a making a point, fuck outta here.

Criticize?

Fuck no. Niggas complaining about absolutely nothing.

 

[dontdiedontkillanyon]

The Director Of The Music Video That Predicted The Kendall Jenner Pepsi Ad Speaks Out

“If you were ever in doubt about the carnivorous nature of advertising, then this Pepsi ‘spot’ says it all.”

By JORDAN DARVILLE


Kendall Jenner's now-cancelled ad campaign for Pepsi drew near unanimous outrage for its sanitized and white-washed depiction of protest movements. The spot is an unselfconscious reimagining of "Out Of Control," a 1999 music video for The Chemical Brothers directed by W.I.Z., which satirizes the vulturous aspects of advertising Pepsi would embrace years later.

The FADER reached out to W.I.Z. for his comment on the Pepsi spot, and the similarities with his music video. He provided the following statement:

The original inspiration for my Chemical Brothers film came from The Clash lyric: ‘Huh, you think it’s funny turning rebellion into money,' crystallizing a deep felt anger that when it comes to the profit margin, absolutely nothing is sacred, not even heartfelt expressions for social justice. We made this film in 1999, however today the inevitable has materialized: it’s become a self-fulfilling prophecy.

If you were ever in doubt about the carnivorous nature of advertising, then this Pepsi ‘spot’ says it all. It so insults everyone’s intelligence that it’s disturbing, what is this culture that we choose to live in that engenders such naked cynicism, is advertising the pornography of capitalism? Vanillarizing our expressions of outrage, cashing in on the very frustrations that this system creates. Right now big business is laughing, clutching our hard earned dollar and hard earned dignity all the way to the bank. Our love, our sweat, our beauty is being sold back to us, two for the price of one.

Yet can this travesty be a wake up call? To us all and to those in front of the camera as well as behind. No longer will we be prostitutes, no longer will we be muppets.

Power to the people.

Thumbnail photo courtesy of W.I.Z.
http://www.thefader.com/2017/04/06/...-brothers-wiz-director-similarities-statement

 

[MR.CJ]

 

[blackrain]

Lol at still drinking pepsi & other related drinks in 2017. Pepsi, Dr. Pepper, Sprite etc are wack af

Why do people say this like they're shocked people drink soda? They're multibillion dollar companies...of course people still drink that shit

 

[stringer bell]

http://www.nydailynews.com/news/nat...source=twitter.com&utm_campaign=NYDailyNewsTw

PepsiCo casting call asks for ‘someone from the inner-city,’ LGBT youths for new video after Kendall Jenner controversy

Heads up: PepsiCo's next "global message" might be in the works.

A casting call from the beverage company asks for a racially diverse group of "approachable and real" youths — including LGBT people and "someone from the inner-city" — for an event video to be filmed in New York City this weekend.

The shoot is set for Saturday, just days after the company pulled a universally panned Pepsi advertisement showing model Kendall Jenner handing a soft drink to a police officer at a racially charged street protest.

The Backstage casting call for the upcoming "event video" says performers ages 16 to 20 should come expecting "to dance, hug a stranger, or do something silly."

The ad asks for "a mix of different cultural backgrounds and walks of life," specifically: "African-American, Muslim, Asian, Hispanic, Transgender, Gay/Lesbian, athletic, nerdy/glasses, artsy/alternative, someone from the inner-city."

It is scheduled to shoot at an unlisted New York City location. Performers will get unspecified compensation, the ad says.



The casting call gives no other information about the event or how the video will be used.

A PepsiCo representative told the Daily News the event will be promoting IZZE Fusions, a juice brand targeting younger consumers, and not Pepsi itself.

At the event, videographers will be "capturing footage of consumers tasting the product and getting their reactions," the rep said. But there was no immediate explanation of how that matched with the casting call's requests for specific ethnicities and backgrounds.

Reel Works, the Brooklyn-based film company working on the video, said it could not answer questions without PepsiCo's approval.

PepsiCo faced such fierce scorn for the Jenner ad this week that the company pulled it just one day after its debut, and publicly apologized. The soda giant said in a statement it was "trying to project a global message of unity, peace and understanding," but "missed the mark." It also directly apologized to Jenner for putting her "in this position."

At the event, videographers will be "capturing footage of consumers tasting the product and getting their reactions," the rep said. But there was no immediate explanation of how that matched with the casting call's requests for specific ethnicities and backgrounds.

Reel Works, the Brooklyn-based film company working on the video, said it could not answer questions without PepsiCo's approval.

PepsiCo faced such fierce scorn for the Jenner ad this week that the company pulled it just one day after its debut, and publicly apologized. The soda giant said in a statement it was "trying to project a global message of unity, peace and understanding," but "missed the mark." It also directly apologized to Jenner for putting her "in this position."

Social media users and prominent civil rights activists — including Black Lives Matter leader DeRay Mckesson and Martin Luther King Jr.'s daughter, Bernice King — tore down the video for implying a white multimillionaire model could solve social problems with a Pepsi. Critics accused Pepsi of co-opting some of the serious issues protesters are challenging today.

Many also pointed out that the spot copped famous images from recent Black Lives Matter protests and included insensitive depictions of marginalized cultures.

Some of the protesters in the ad could be seen holding signs that are supposed to resemble Arabic, but in fact simply showed meaningless squiggles.

Jenner — who is seen participating in a photoshoot at the beginning of the ad — also makes a black woman hold her wig as she suddenly decides to join the protest.

Smdh & N/H…

 

[gh0st]

Lol at still drinking pepsi & other related drinks in 2017. Pepsi, Dr. Pepper, Sprite etc are wack af

Why do people say this like they're shocked people drink soda? They're multibillion dollar companies...of course people still drink that shit

I just assumed was to remind us soda/pop drinkers that we not on "that" level of woke

If nothing else I see this of a good visual reminder that Black dollars have power if some complaining on social media can make a giant like Pepsi pull their ad quick like that

 

[TheGOAT]

 

[Trillaaaaaa]

Mutiple white ppl in that march

Nah they just lightskin

 

[HarlemThumzUp]

 

[1CK1S]

https://www.instagram.com/p/BSjs-46FbZP/

 

[i ro ny]

https://www.instagram.com/p/BSjs-46FbZP/

j cole trippin.

 

[stringer bell]