Atlantic wanted him to do songs that would be radio songs and features with people that were big at the time. he didn't want to sellout. I think it's similar to lupe
He didn't get blackballed, he is one of those niggas who could never find the balance between artistic freedom and commercial appeal. These artist need to understand these labels aren't gonna blow budgets or invest in you if you aren't gonna guarantee returns, you have to walk the balance like a Kanye.